What happens when you watch 2500 salespeople calling on customers and you’ve also had 2000 salespeople call on you as a decision maker? You notice things even the best salespeople miss that could have turned some lost sales and no decisions into a win. You would think that if salespeople have taken the best training […]
There’s more that affects whether customers buy and what price they pay then their needs, pain points, situation, challenges and goals. A lot more. Turns out value is not what everyone thought it was. And these discoveries aren’t in any books or training programs yet. Off the radar screen. Sales teams who’ve applied these discoveries boosted their sales by over 20%.
Every company seems to measure its growth success by whether it can increase sales. Yet even companies that show double digit sales growth may not be performing well. There is a much better measure of how successful a firm is at growing its revenue than its own increase in sales. Revenue Detective Don Shapiro talks […]