People can be bad. Bosses can be bad. People can do bad things and influence others to do bad things. Maybe it’s time to stop calling these people leaders. We are overusing the term leader and leadership and calling people leaders who are not leaders.
Why the best leaders hire better and their business units perform better The best leaders naturally focus more on an applicant’s potential when they hire. Managers who are only okay as leaders tend to focus primarily on an applicant’s past and how they appear today. We can learn a lot about how to hire better […]
What happens when you watch 2500 salespeople calling on customers and you’ve also had 2000 salespeople call on you as a decision maker? You notice things even the best salespeople miss that could have turned some lost sales and no decisions into a win. You would think that if salespeople have taken the best training […]
Hidden customer value exists inside every customer and company selling to those customers that could increase sales and improve profit margins Customer value is the sum total of everything a customer knows about what you offer for sale and how it compares to the competition. Inside every prospect and customer exists stealth value… value that […]
Don Shapiro is an inspiring speaker who helps people learn what it takes to become a great leader. As the co-author of The Character-Based Leader, Don takes his audiences on a safari deep into the “why” behind leadership. Why will people voluntarily join with you to make great things happen? He answers that question and shows you how to become one of those leaders.
All strategy depends on customer value All strategies depend on customer value or more accurately the customer’s perceptions of value. These include strategies like improving quality, enhancing service, lowering operating cost, changing distribution channels, altering the go to market approach, raising productivity through technology, discounting prices and restructuring. Why do strategies that are successful for […]
